The New Rules of Search Are Here
Get Your Brand Cited by
ChatGPT, Perplexity
& Google AI
AI search engines are replacing Google's blue links. The brands that show up in AI answers win. The ones that don't, disappear. The GEO Guide gives you everything you need to be the one AI recommends.
Built on research from Princeton, 75,000+ brand datasets, and 680M AI citation analysis
Google Search Is Changing.
Your Traffic Is at Risk.
60% of Google searches now end without a click. AI Overviews appear in 25%+ of all searches. When someone asks ChatGPT or Perplexity a question, they get a complete answer with citations to 3–8 sources. Everyone else is invisible.
Gartner projects traditional search traffic will drop 25% by 2026 and 50% by 2028. If your content isn't structured for AI citation, you're not just missing a trend. You're watching your organic traffic erode in real time.
But here's what most people miss: AI referral traffic converts at 2–4x the rate of traditional organic search.
The brands getting cited by AI aren't just surviving. They're growing faster than ever.
527%
AI referral traffic growth YoY
60%
Google searches ending without a click
4.4x
Higher conversion from AI traffic
Is your site ready for AI search?
Get the free 30-point GEO checklist and find out in 15 minutes.
The Answer: Generative Engine Optimization (GEO)
GEO is the practice of structuring your content and web presence so AI search engines (ChatGPT, Perplexity, Google AI Overviews, Gemini, Copilot, and Claude) find, trust, and cite your brand in their answers. It's not a replacement for SEO. It's the new layer that determines whether AI recommends you or your competitor.
The problem? Most marketers are still optimizing for 2015-era Google. The playbook has changed. AI doesn't care about keyword density or backlink profiles the way Google did. It cares about factual density, entity authority, and whether your content is structured for direct extraction.
The GEO Guide exists to close that gap. We built the most comprehensive resource on Generative Engine Optimization, backed by Princeton research, real case studies, and data from 75,000+ brands, so you can stop guessing and start getting cited.
The CITED Framework
Crawlable
AI can find you
Information-Dense
Facts they can cite
Trustworthy
Sources they believe
Extractable
Easy to quote
Distributed
Present everywhere
The GEO Playbook
Your complete system for AI search. A step-by-step playbook built around the CITED Framework: 5 proven steps to get your brand recommended by every major AI search engine.
The CITED Framework
5-step system that builds on itself
Platform Playbooks
Tactics for ChatGPT, Perplexity, Google AI & more
Copy-Paste Templates
Robots.txt, schema, content briefs ready to use
12-Week Roadmap
Week-by-week action plan with time estimates
Start Here: The Free GEO Checklist
A 30-point audit checklist that tells you exactly where your site stands with AI search engines and what to fix first. Takes 15 minutes.
- The complete GEO readiness checklist (robots.txt, schema, content structure, and more)
- Priority ranking so you know what to fix first for fastest results
- The exact GA4 setup to start tracking AI referral traffic today
No spam. Unsubscribe anytime. You'll also get weekly GEO insights.
Research Findings
The Data Behind GEO
8,337%
Growth in ChatGPT referral traffic in 90 days for companies using GEO tactics
Source: The Rank Masters
14.2%
Conversion rate for AI-referred visitors vs. 2.8% for traditional organic search
Source: Exposure Ninja
+40%
Improvement in AI visibility when adding statistics to content
Source: Princeton GEO Study
Ready to Get CITED?
Go All-In
Get the complete GEO Playbook with the CITED Framework, templates, and 12-week roadmap.
Get The GEO Playbook — $97